Whether you’re a small business or a large enterprise, the best way to get into your customer’s mind is through one thing only: your product packaging. While your product itself may be extraordinary, it takes smart design and strategy to attract consumer attention and break through the competition. Custom labels and premium packaging can help your company do just that!
When it comes to product marketing, first impressions are everything. In order to develop professional and exciting packaging, you must have a high quality label, superior design, and the best printing partner on your side. With over 30 years as full-service label design and printing professionals, you can trust that M&R Label is the premier first choice provider for all custom labeling and packaging needs.
Why Choose M&R Label for Custom Labels?
We pride ourselves in being your one-stop shop for all labeling and print needs. Enjoy convenience with all the services you need under one roof! Want to know why we’re the #1 choice for brands across the country? Keep reading…
- Our expert team is dedicated to your success. We work closely with your business to understand your specific requirements and find creative solutions for your company’s unique needs.
- All packaging is tailored to your product specifications and desires. We understand how packaging represents your brand, this first impression must be eye-catching and creative. You’ll always walk away with high quality, personalized work that exceeds expectations!
- We promise 100% customer satisfaction. For us, our clients are at the core of what we do. This is why we constantly strive to give our clients the best experience and customer service. Communication is a top priority!
- We may be one of the best in the industry, but we promise competitive pricing to all our clients. We’re transparent and will work with your budget to effectively and efficiently deliver a great product without breaking the bank.
- We only use the latest, state-of-the-art printing technology, M&R Label utilizes innovative design and print techniques to offer you the best custom labeling services and outcome!
- Our team is dedicated to delivering quick turnaround times. Time is of the essence when manufacturing and our teams work round the clock (even in second shifts at night) to offer the highest quality in the shortest time possible.
The M&R Advantage: Your Comprehensive, Full-Service Label Partner
Convenient, superior, affordable, creative, and efficient are all words our clients use to describe us! M&R Label has been around for over three decades, serving companies across all industries and parts of the U.S. We started as a custom label printer and over the years we’ve expanded to offering full-service label printing for our clients.
Nothing is out of reach when you partner with M&R! Today we can proudly say that we offer customized solutions in a variety of areas from ink management, inventory tracking, label printing, label design, and more. Here is a quick overview of the many services you can choose from:
Flexographic Label Printing is fast, efficient, and works great for several products. It can be used on several substrates, including metallic films, cellophane, plastic, and paper. Flexographic printing incurs lower costs for longer runs and is also an eco-friendly option making it one of the preferred options for custom labeling. This form of printing utilizes a flexible relief plate. A flexible printing plate is used to transfer ink to printable substrates in a high-speed rotary process. Fun fact: these presses can achieve speeds of 500 to 2000 feet per minute!
One of the most brilliant innovations in the printing industry, Digital Label Printing enables the transfer of any digital-based images to a range of media. This technique allows for greater creativity as you can create unique and unlimited personalized artwork and label designs. It is very cost-effective, much faster (requires less set up), and allows customers options for easier customization of a wide range of products. This method is an economical way for printing prime, custom, short-run label orders.
Taking one step ahead, we offer you variable data label printing. This innovative technology enables you to change data – images, texts, or information – without stopping the printing process. You’ll have more variability and variety without spending more time on label printing. Variable data printing is reliable, quick, and efficient, especially when you’re looking for personalization or focusing on your marketing campaigns. This form of printing utilizes a flexible relief plate. A flexible printing plate is used to transfer ink to printable substrates in a high-speed rotary process.
At M&R Label, we have two thermal printing options for your business – direct thermal and thermal transfer printing. The former works for short-term applications and only prints in black ink. Thermal transfer prints in color as it uses ribbons. It also makes it more appropriate for long-term applications. It’s suitable for harsh environments and extreme heat and cold, making it a good choice for food and beverages, pharmaceutical products, and beauty products. Fun fact: Controlled heat is the main component in thermal printing as heat is used to apply an image onto the label.
What’s hot and what’s not changes over time, even when it comes to your product labels and packaging designs. What was popular 10 years ago may no longer do the trick. When was the last time you redesigned your product labels or rebranded? Is your packaging outdated? Have you noticed a lull in sales? It may be time to bring your custom product labels to the next level with a new design! The M&R Label experts are ready to help you design or edit the perfect label for your business needs with our Custom Label Design Services.
Inventory management can be tricky. Between having enough storage space for your product inventory and making sure you have the right amount of custom labels at all times, it can feel overwhelming. You don’t want to under order, resulting in unmet consumer demand. And you don’t want to over-order a label that you might not need for long-term use. Are you looking to reduce storage costs? Need assistance managing your delivery schedules? We’re happy to store your finished goods inventory or label orders in our warehouse for you!
Once you’ve designed a premium custom label and you’re ready to send it off to print, the label must first be sent to a pre-press team to give the design, quality, and measurements a final lookover. Label designs should never go straight to the press without first making sure the design is fine-tuned to create the best results possible with the printing technology that will be used. Our pre-press label division has the most up-to-date equipment, which allows us to make sure your plates are manufactured correctly and ready for printing successfully!
Managing ink is an ongoing task, and can prove costly if not handled correctly. Traditionally when ordering ink, businesses ordered excess ink in case of set-up issues or printing errors – often even double ordering ink that doesn’t get used. And then more ink is potentially wasted when it’s forgotten about in storage! Nowadays we have more modern, zero waste solutions in place. Our ink management department has created its own ink management system, which allows us to mix, measure and match all colors before we ever go to print. This process ensures that the colors are consistent and sharp on each and every one of your labels.
Trust the Experts at M&R Label
Thanks to our highly skilled and experienced team, our commitment to client satisfaction, state-of-the-art equipment, and delivering the highest quality labels, you can see why we should be at the top of your list when it comes to designing customs labels! Are you a small, local business just starting out and need a completely new product label? Or are you an established national brand ready for a label redesign?
Whether you’re in need of labels for wine bottles, jars, boxes, CBD tinctures, food containers, or snack bags – or you need to include QR codes, RFID, and barcodes – we can do it all! Partner with M&R to achieve your business goals and bring your brand to the next level. Connect with us here to find out how we can assist you and help your business thrive this season!