What to Look for When Choosing a Label Printing Partner

M&R Label
What to look for when choosing a label printing partner

When it’s time to choose a professional label printing partner, there is much to consider. Not only are there countless options of companies you can work with, but there’s also specific criteria to keep in mind during your search.

Do you relate to any of the following scenarios?

  • You’ve been unhappy with your current printing partner and would like to see what else is out there.
  • Your business is ready for a label refresh and would like the design expertise of professional printers.
  • Your company has been ordering your own DIY labels for years now and it has proven to be costly and ineffective.
  • You’ve just started a new business and your products require large quantities of custom labels.

These situations are all very common reasons that new customers come to M&R Label. Whatever brings you to us, we’re happy to help and ready to be of assistance!

Once you’ve recognized the need for a custom label professional, then comes time to do the research for a reputable printing service in your area.

Top Criteria to Look for When Choosing a Label Printing Partner

Quick Turnaround Times

Is this printing service known for fast order turnaround? When it comes to custom labels, different printers may have various lead times depending on the label type. For example, some companies may require a couple weeks in advance, while others can fulfil your order in just a few business days. You also need a professional who can make quick changes and fulfil requests at a moments notice, especially when you’re under tight deadlines or if there is a last minute unforseen need.

We have a team of dedicated customer service and production specialists that can often turn around projects in just a few hours. Our ability to quickly react to our customers’ needs is one reason that we have maintained such long standing, successful relationships with our ever-growing customer base.

Array of Printing Services Available

Ask the printing service about their printing capabilities. What types of printing methods do you have available? Are you knowledgeable on the latest, most innovative printing technology? When partnering with a professional, you’ll want to make sure they provide all of the services you’re interested in – not just printing. These “extras” can include label design and inventory management as well.

At M&R Label, we pride ourselves on being pioneers in the label printing industry. We provide technologically advanced and eco-friendly printing solutions, including:

  • Flexographic printing
  • Digital printing
  • Thermal/direct thermal printing
  • Variable data printing
  • Ink management
  • Pre-press services
  • Label inventory management
  • Label design

Order Flexibility and Variety of Choices

Sometimes you may need to order a large quantity of custom labels. Other times you may need a smaller order. You’ll want to make sure the printer you work with is capable and willing to produce both large and small orders. Other important aspects to consider are the label materials and finishes you’re interested in. For example, maybe you need waterproof and oil-resistant materials. Do you prefer a clear laminate or matte finish? Ask what your options are beforehand to make sure they can deliver what you need!

Choose a professional label printer with an array of design options that best fit your brand and needs. Our motto is: the customer has, and always will, come first. We think of our customers as family and we will do everything we can to help you achieve your goals and be successful!

Reputation and Expertise

While doing research, check out each printer’s website and social media. Does their online presence suggest they are a modern company and up to date on the latest design trends? Search on their Facebook page, Yelp, and Google Business accounts to find reviews from customers. Are people generally writing positive, 5-star reviews about the services? Ask if they will show you a portfolio of client examples.

We are passionate about our customers and we’re committed to providing all of our clientele with top of the line, turnkey service! M&R Label is proud to offer 30+ years of printing expertise to countless companies across various industries, including:

  • Industrial & Chemical
  • Promotional
  • Shipping & Packaging
  • Nutraceutical & Supplements
  • Health & Beauty
  • Cannabis
  • Beverage
  • Food

Quality Product at a Fair Price

E-commerce label design websites make it easy for business owners to upload designs and make their own graphics for labels and stickers; however, these companies make money by overcharging for the product/amount, delivery, and other hidden fees. You may think you’re saving your business money by ordering them yourself, but it could actually be hurting your finances.

In our industry, the more labels you buy – of the same size – the cheaper they should become. As your trusted printing partner, rest assured that we will NOT overcharge you or slam you with hidden fees. M&R Label prides ourselves on offering competitive prices and fair costs.

Partner with M&R Label for a Successful Custom Label Printing Experience

When you choose to work with M&R Label, you can be confident that we are experts in designing and printing custom labels. Our 30+ years of experience and talented team are the perfect combination for a successful label printing experience.

Our team is constantly learning about the latest label design trends and practices to offer our customers the best of the best. We know all the mistakes to avoid, things to look out for, and of course tips & tricks of the trade. These are just a few reasons why customers have trusted us as Chicago’s premier label printer since 1989.

Your product labels and branding are the first impression to customers and the secret to making your products fly off the shelves. Let our team make sure your custom label investment is one you’ll be happy about for many years to come!

Ready for a custom label solution tailored just for your business? Contact us today to request a quote.

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